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WeChat Store Rules Handbook

Business Operations Updated 2026.08.30

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About this skill

Problem

WeChat Store rules are scattered across onboarding, category requirements, violations, commissions, incentives, after-sales, and livestream policies. Operators often need more than a single clause; they need the current rule, historical revisions, related numeric thresholds, and the enforcement path. This skill organizes official rule materials into a searchable structure so answers can point to specific provisions, sources, and versions.

How It Works

  • Rule lookup: Includes 30 quick-lookup documents covering violation penalties, liability standards, prohibited items, incentive policies, commission attribution, rating parameters, after-sales returns, and livestream/short-video norms.
  • Routing and cross-references: Maps common keywords to a primary document and supporting references. For example, dispute/liability queries prioritize liability standards while also checking after-sales returns and compensation standards.
  • Change tracking: Uses rule change timelines, clause-level comparisons, and multi-version evolution chains to explain how rules changed and which operators are affected.
  • Numeric detail: When rates, deposits, commissions, or incentive thresholds are involved, the response cites concrete values, conditions, and stacking rules.

Boundaries

  • The knowledge base is dated 2026-04-30 and is not guaranteed to be current.
  • For tax, commercial registration, or legal disputes, consult professional advisors.
  • Archived files may contain outdated versions; official WeChat Store announcements should be treated as authoritative.

Use Cases

  • When listing a new category, verify onboarding qualifications, prohibited-item boundaries, and service commitments.
  • While handling buyer disputes, identify evidence requirements, liability standards, and compensation tiers for appeal wording.
  • When calculating influencer distribution costs, cross-check commission attribution, settlement cycles, deposits, and fee matrices.
  • When reviewing platform updates, compare clause revisions, version history, and affected categories.

Best For

  • WeChat Store category operators who need to confirm listing qualifications, prohibited items, and category service rules.
  • Customer-service leads who need to turn dispute evidence, liability, and compensation standards into handling guidelines.
  • Influencer or service-provider operators who need to check commission attribution, monthly incentives, and deposit or fee rules.
  • Compliance owners who track rule revisions, penalty tiers, and impacts of archived rule files.