Local Customer Acquisition Short-Video Copy Generator

Problem It Solves

Brick-and-mortar stores often struggle with the day-to-day workload of local short-video marketing: deciding what to say, turning store strengths into spoken copy, and avoiding overclaims while still driving foot traffic. wechat_video_copy_skill targets ten categories, including restaurants, apparel, beauty, auto repair, convenience stores, renovation, building materials, education and training, dental clinics, and factories. It organizes a store name, location, years in business, and selling points into a reusable profile, then generates short-video scripts for common local-acquisition needs.

How It Works

The skill supports two paths: direct generation when the user already provides enough detail, or a four-step onboarding flow when context is missing—choose a store type, enter the store name, location, and years in business. After that, short commands trigger scenes: 老样子 for daily traffic, 推新品 [product] for new-product promotion, and 做活动 [activity] for urgency-driven campaign copy. Each output follows a three-part structure: a hook line for target viewers, a truthful selling-point section, and a call to action such as visiting the store or sending a message. It also avoids absolute and promise-heavy terms like “best,” “first,” “guaranteed,” and “100%,” while config/contact.json can append contact details. scripts/generate_copy.py provides a local generation path for testing, and references/ contains profile presets, selling-point libraries, and shooting strategies.

Boundaries

This is best for stores that need repeatable local voice-over scripts. It is not a video editor, ad-platform optimizer, or automatic publishing tool. Final copy should still be checked against real prices, services, addresses, and platform rules, especially because generated lines may need manual compliance review.