Short Video Script Factory

Problem: short-video scripts rarely survive the attention funnel

Teams often have topics but lack a repeatable way to compress them into a 3-second hook, a 15-second payoff, and a closing CTA. Common failures include weak openings, scattered selling points, voiceover timing drift, shot lists that are too vague, and sales copy that touches compliance risk. This skill turns the completion funnel into concrete delivery criteria, reducing rework between idea and shoot-ready script.

Workflow: from four inputs to a script package

The core inputs are topic/product, audience, platform, and goal. The skill first maps platform expectations, such as fast pacing for Douyin, higher information density for Bilibili, and utility-driven polish for Xiaohongshu video. It then selects the best hook and structure. The default package includes a voiceover draft, a shot list, backup openings, backup titles, and publishing suggestions, with pacing checked around 4 to 5 characters per second. Before delivery, it reviews the first 3 seconds, recurring 10-second hooks, a single CTA, banned terms, and whether the shot list is actionable.

Boundaries

It is best for short sales, seeding, and follower-growth scripts, not brand documentaries or long-form narrative strategy. Claims about price, promotions, and effects must be truthful. Avoid fictional comparisons, absolute claims, and non-actionable shot directions.