GEO-CN: Generative Engine Optimization for China
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About this skill
Problem to Solve
Whether a brand is cited by Doubao, ERNIE Bot, DeepSeek, or Kimi cannot be inspected directly from AI search panels. GEO-CN targets the China market by turning visibility into an evidence chain: encyclopedia coverage, authoritative news, Zhihu Q&A, social accounts, map POIs, and official website signals are checked for completeness, consistency, and public discoverability.
How It Works
It runs a fixed diagnostic and optimization workflow:
- AI visibility audit: search Baidu Baike, Kuaidong Baike, 360 Baike, Sogou Baike, and Wikipedia, then query brand, industry, regional, and news keywords.
- Scoring and archiving: score weighted dimensions and append results to geo-clients/{brand}.json for longitudinal comparison.
- Optimization output: draft encyclopedia entries, FAQs, Zhihu answers, and press releases, plus recommendations for account naming, structured bios, and map POI claims.
Boundaries
It fits owners, agencies, and consultants delivering GEO services, but customers typically submit, publish, and claim entries themselves. If authoritative sources are missing, collect evidence first rather than forcing promotional claims.
Use Cases
- Audit a China-market brand's coverage on Baidu Baike, Kuaidong Baike, Zhihu, and news before a GEO diagnosis.
- Draft FAQs and Q&A for a website or Zhihu, covering business scope, product differences, and industry context.
- Build a POI claim checklist for Baidu, Amap, and Tencent Maps, and align account names and bios.
- Append each diagnosis to local JSON so monthly AI-visibility changes can be compared.
Best For
- Small business owners doing GEO: need to know why their brand is not cited by Doubao, ERNIE Bot, or DeepSeek.
- Local business operators: need deliverables for encyclopedia, Zhihu, press releases, and map POIs.
- Brand consultants: need a scoring-based diagnosis and client-ready content drafts.
- Early-stage teams without a website: need FAQs, Zhihu answers, and map signals to build public evidence.
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