Chengeng Positioning Elements Generator
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About this skill
Problem
Insurance content teams often face a gap between a high-level positioning statement and the next concrete action: what video to shoot, what post to publish, and how to speak in a live stream. Chengeng Positioning Elements Generator handles the middle step between PSP positioning diagnosis, eight-segment audience analysis, and target-client descriptions, then turns them into execution constraints for accounts, content, camera direction, and delivery. It is not generic advice; it produces a deliverable positioning element table that downstream persona, short-video, feed, or live-stream skills can consume.
How It Works
The skill first checks whether the input is sufficient, such as whether it includes the task scenario, target object, existing materials, output object, and expected result. If the target client, Problem, or eight-segment audience analysis is missing, it should output a gap list, minimal follow-up questions, and a low-confidence version rather than forcing a final draft.
When generating the table, it typically follows this order:
- Premise check: whether the positioning is already valid or only partially valid.
- Audience split: define the primary and secondary target segments.
- Scenario translation: convert audiences into situations the client can recognize.
- Content constraints: set topic, format, tone, emotion, and delivery style.
- Account direction: define trust identity, visual requirements, and prohibited actions.
- Handoff notes: route the result to persona, content strategy, feed, short-video, or live-stream skills.
The default output keeps four sections: premise check, positioning element table, priority, and next handoff. Each element separates current judgment, execution requirement, and what must not be done, while quality checks keep confirmed facts, reasonable judgments, and items to verify distinct to avoid treating inference as conclusion.
Boundaries
This skill fits scenarios with reasonably complete inputs and a need for a deliverable structure. It is not suitable for platform setup, file organization, or broad consulting only. It does not replace a full persona plan or content calendar, and it should not be used to promise sales, claims, underwriting, medical, legal, or income outcomes. If the inputs conflict or the positioning is unclear, information should be completed before producing a final output.
Use Cases
- An insurance consultant has a PSP diagnosis and needs to turn target clients into an actionable positioning element table.
- A content team needs to set short-video scenarios, topic priority, format, and delivery boundaries.
- An operations lead needs to add execution requirements before handing positioning to persona, feed, video, or live skills.
- A consultant has eight-segment audience data and needs a priority list of the three elements to fix first.
Best For
- Insurance consultants who need to convert PSP positioning into account, content, and expression constraints.
- Content operators who need to define client scenarios, topics, formats, and prohibited actions.
- Short-video directors who need positioning turned into camera, tone, emotion, and delivery requirements.
- Growth leads who need to route a positioning element table to persona, feed, or live-stream skills.
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