Competitive Intelligence Analysis

Problem it addresses

Product, sales, and growth teams often need to understand why a competitor won a deal, which features are worth following, and which pricing or positioning signals are threats. The common failure mode is scattered, stale, uncited data that turns into metric dumping instead of actionable intelligence.

How the skill works

Compete acts as a read-only competitive analyst and follows MAP → ANALYZE → DIFFERENTIATE. It starts with 5-10 key intelligence questions, then uses WebSearch to collect pricing pages, changelogs, press releases, hiring signals, patents, SEC filings, and GitHub/OSS clues. It separates direct, indirect, and substitute competitors, compares features, pricing, UX, SEO, tech stacks, ecosystems, and LLM brand visibility, then outputs matrices, SWOT, battle cards, win/loss analysis, or differentiation recommendations. Its multi-engine mode runs different models in parallel, merges and deduplicates results, and flags divergent competitors to reduce single-engine blind spots.

Boundaries and cautions

It does not write production code or run generic business strategy simulation. Every claim should carry a source; speculation, confidence, and missing data must be marked. It is not a blind-copy tool, and it should not reduce strategy to market-share percentages alone. It is useful when competitive signals need to be converted into strategic choices.