Anthropic Brand Guidelines

What It Solves

When reusing Anthropic brand elements in decks, docs, or interfaces, the hard part is not finding a color, but keeping details consistent: accent values such as #d97757, typography with Poppins and Lora, fallbacks to Arial or Georgia, text hierarchy, and accent cycling. If headings, body copy, icons, and dividers are handled separately, they can drift in color, weight, and graphic emphasis. This skill turns those rules into reusable visual constraints and reduces manual alignment.

How It Works

• Brand palette: primary colors include #141413, #faf9f5, #b0aea5, and #e8e6dc; accent colors use #d97757, #6a9bcc, and #788c5d.
• Typography: headings at 24pt or larger prefer Poppins; body text uses Lora; when unavailable, it falls back to Arial or Georgia.
• Color fidelity: RGB values are applied precisely, for example via RGBColor / python-pptx, to reduce cross-system variation.
• Visual rules: non-text shapes cycle through orange, blue, and green accents to preserve brand consistency.

Boundaries

It fits visual formatting, post-processing PPT styles, and typography constraints for the Anthropic brand. It does not replace official logo assets, brand legal review, or automatic generation of interactive UI.